Made to be Seen


Made to be Seen, 2018, HD DVD Video, colour and sound​,​ in english with subtitles, 6min 8sec


Made to be Seen, 2017 borrows the features and conceptual roots from advertisements, especially those for luxury goods. In the, video the advertised product is ‘a true unsellable thing’ which is in this case the green natural beauty of Sri Lanka. Deniz wishes to focus on how for centuries advertising has been a main tool of manipulation through the use of language and play with the ways that nature becomes a popular element in commercials today. The video was commissioned for the Colomboscope festival exhibition “Re/evolution” in 2017 and supported by SAHA and Turkish Embassy in Colombo.



NEXT WORK >

Related works: